PGE Entrepreneuriat et Innovation

Program Overview

Through this program, students will learn to identify new opportunities, evaluate them, and implement creative and innovative solutions to economic, social, and societal problems.

The Entrepreneurship and Innovation program equips students with the necessary skills to master risk management, anticipate change and uncertainty, and design and test solutions tailored to market needs.

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Duration

5 années

Start date

September 1, 2024

Language

French / English

Entrepreneurship and Innovation graduate profile

Entrepreneurial sense

Innovative mindset

Identification of new opportunities

Risk management

Career outcomes

Entrepreneur
Auto entrepreneur
Business Developer
Innovation business manager
Quality Manager
Business unit manager
Innovative/transformation project manager
Development Manager
Research & innovation project manager

International Experience

Through the Grande Ecole Program, ESCA Ecole de Management offers you the opportunity to acquire and develop international experience through multiple exchange and double degree opportunities with our renowned partners around the world.

You can choose your destination from one of our 135 international Business Schools partners located in 51 countries.

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Common Core Program

1st SEMESTER

Expression and Communication Techniques
Basic IT
English
Introduction to Business Management
General Accounting
Mathematics applied to management
Introduction to Law
Macroeconomics
Methodology
Free memoir

2nd SEMESTER

Expression and Communication Techniques 2
Advanced IT
English 2
General Management
Economy of Morocco
Microeconomics
Statistics applied to management
General Accounting 2
Field internship
Community life

3rd SEMESTER

Financial mathematics
English 3
International economy
Management accounting
Trade Law
Marketing Fundamentals
Methodology
Management Memoir

4th SEMESTER

IT Management
English 4
Argumentation Training
Social law
Financial analysis and diagnosis
Operational Marketing
Business taxation
Implementation internship
Community life

5th SEMESTER

TOEIC
Data analysis
Human Resource Management
Information Systems Management
Management control
Entrepreneurship
Marketing strategy

6th SEMESTER

Supply Chain Management
Sustainable development and CSR / Ethics
Corporate finance
Corporate strategy
Business Game
Methodology
Thematic study
Operational internship
Community life

Entrepreneurship and Innovation courses

7th SEMESTRE

Advanced Business English
Español de los negocios
Leadership
Innovation Management
Problem solving methods
Idea generation mechanisms
Business plan and alternative methods
Entrepreneur psychology
Market analysis
Marketing approaches
Entrepreneurial Ecosystem in the MEA region

8th SEMESTER

English for Marketing
Español para fines específicos
Quantitative and qualitative methods
Geopolitics
IS management
Complexity Management
Business creation and takeover
Digital entrepreneurship
Creation: formalities and legal choices
Budget management of the project
Performance management
Uncertainty management

9th SEMESTER

Social law
Recruitment and remuneration system
Entrepreneurship and innovation synthesis case
Innovation Management
Digital Marketing
Doing Business
Time to Market and Customer Relationship Management
Negotiation techniques
International business techniques
Project financing and support systems

10th SEMESTER

Professional Thesis

Student Testimonials

Discover our students' testimonials about the study experience at ESCA Ecole de Management, the 1st Business School in Morocco and French-speaking Africa.

Graduates Testimonials

Discover our graduates' testimonials about the study experience at ESCA Ecole de Management, the 1st Business School in Morocco and French-speaking Africa.

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Book your interview with one of our admissions advisors who will answer all your questions or download the program brochure to have all the information in just a few clicks.

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Alumni Success Stories

Yasmine SOULIMANI

My years at ESCA Ecole de Management have been rich in emotions and learning. Before joining the school, I was shy and disoriented, but as time went by I integrated, developed interpersonal skills and key competencies in marketing and communication, which today has led me to become an accomplished young woman and to embrace the world of advertising as a confirmed project manager.

Chef de projets, Optimum Marketing GroupPromotion 2018-Marketing et Communication

Hind CHRAIBI

My Studies at ESCA Ecole de Management was an experience rich in learning, discovery and opportunity. During my 5 years of training, I developed both soft and hard skills, thanks to the quality of my teaching, which today enable me to better understand the complexity of the market and aspire to continuous career advancement. I'm proud to be part of the ESCA community, the most international of Business Schools.

Business Development Manager, Dell Technologies Promotion 2018-Marketing et Communication.

CHAMYL Mouhcine DIOURY

I chose ESCA Ecole de Management because it has a strong network of international partners and is the first AACSB-accredited business school in Morocco and French-speaking Africa, on a par with the world's most prestigious business schools. In 3rd year, I had the opportunity to benefit from an exchange semester at Neoma Business School, an experience that enabled me to develop my sense of responsibility, get out of my comfort zone and discover work methodologies beyond borders.

Audit et Contrôle de Gestion Promotion 2022- Finance

Ahmed SLIMANI

My years at ESCA have had an undeniable impact on my career. I chose this option without hesitation, because from the outset I knew that this field was my vocation. The courses taught during my training enable graduates to be versatile, in parallel with their chosen specialization. My first job was with SGMA as an Individual Customer Advisor. This position helped me to better define my career objective. Fascinated by this field, I landed a job as a Trader with MSIN... A few years later, I was appointed Deputy Managing Director of stockbroker Alma Finance Group, a position I've held since 2015. I would like to thank my teachers and all the staff at ESCA for providing me with the right environment to develop and hone my skills in oral presentation, teamwork and entrepreneurship.

Directeur Général Capital Trust

Moulay Youssef ELOUEDGHIRI IDRISSI

Returning to school after two decades of professional life was both a challenge and an opportunity. I was both anxious and afraid to return to this path which seemed so far behind me, especially with the intensive mode and the particularities of the Human Resources Management program... ESCA Ecole de Management and its partner were able to create the material and pedagogical conditions necessary for participants' success. From the very first sessions, fear and anxiety were gradually transformed into fulfillment and motivation. The teaching staff, made up of prestigious lecturers brilliantly combining pedagogy, theory, expertise and experience, friendliness and availability, come from diverse backgrounds and nationalities: doctoral researchers, coaches, experts and renowned professionals... All the ingredients are in place for learning in a stimulating environment of exchange and reflection.

SONADAC

Luis Felipe Morellos

My experience at ESCA Ecole de Management was unique! I met incredible people, the most valuable thing from the whole trip, not only Moroccans but also other nationalities. If I need to choose one favourite event will be difficult, but I thing a night under a thousand stars in the dessert is the one. I cannot take back home Morocco with me, but I took friendship and business opportunities, having great excuses to come back!

IPADE Business School-Mexico, Fall 2017