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International Business Administration Program (Bac+3)

Program in brief

In today's interdependent global economy, demand is growing for people who are knowledgeable in international business having a solid knowledge of economics, marketing, finance, and management in a global context opens up career opportunities with multinational companies, SMEs internationally expanding, international organizations, and entrepreneurship on the international scene.
The International Business Administration Program is designed to develop learners' managerial and communication skills and prepare them for the business world. It aims to develop students' leadership capabilities and strengthen their entrepreneurial abilities through a well-structured curriculum that incorporates the essential skillets for effective business management at the international level.
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Program content

The International Business Administration (IBA) Program is the first of its kind in Morocco and the region, offering an innovative, comprehensive, and real-world learning experience for those with aspirations to work in an international environment after their graduation.

The three-year International Business Administration Program builds on ESCA’s long-standing international reputation. In the IBA Program students learn business through multiple lenses: internationally-focused core courses, the study of a second language, and a mandatory exchange semester at one of ESCA’s leading business school partners around the globe.

By joining ESCA’s International Business Administration Program, you will learn to think globally in multicultural classes in our new state-of-the-art campus in the heart of Casablanca Finance City – the international financial hub of Morocco.

 

 

 

 

IBA program courses

ESCA designed such an interdisciplinary program to prepare you for a career in the increasingly interdependent and multicultural globalized context. You will acquire skills from our expert faculty members.  You will also live a unique international experience and benefit from hands-on opportunities, like studying abroad, to get a solid foundation of the global business landscape with an emphasis on cross-cultural communication and interpersonal skills.

From now on your playground is the global scene, the world of business.

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Durée

  • 3 années

Date de démarrage

  • septembre 1, 2024

Langue

  • Anglais

5 competences learning outcomes

Interdisciplinary Thinking

 

Global Perspective

Social Responsability

Effective communication

Entrepreneurship

International Experience

As a full English-taught program, ESCA’s IBA Program is the most international Program in Morocco thanks to its unique worldwide exposure and the emphasis it puts on international experience and the mastery of foreign languages.

 By choosing the IBA Program, you get the opportunity to study abroad, discover other cultures and make great connections across the world.  You can choose your destination at one of ESCA’s 130 international partner Business Schools in 50 countries.

 ESCA’s IBA Program will take your business education beyond borders. Whether you are looking for a short introduction course to doing business in a new region or want to spend a complete semester immersing yourself in a new culture, we have the right program for you.

 

Choose your destination

  • Full exchange semesters
  • Summer programs
  • International internships
  • Global experience with a double degree
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The Tri-Continental Track

By choosing the Tri-continental Track, you will design your own international trajectory with the help of our International Relations team.

You will get to choose to spend at least two semesters in a partner school on two different continents.

At the end of your Tri-continental Track, you will receive along with your degree, the Tri-continental Track Certificate recognizing your international exposure.

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IBA Program Courses by semester

1st SEMESTER
  • Business English

  • Professional writings

  • Excel Skills for Business

  • Business Economics

  • Fundamentals of financial accounting

  • General Management

  • Business Law

 

2nd SEMESTER
  • Business Communication in English

  • Español de negocios

  • Data Visualization in Excel

  • Quantitative Methods for Business

  • International economics

  • Organizational behaviour

  • Introduction to Marketing

 

3rd SEMESTER
  • Español para negocios internacionales

  • International Business

  • Market Research

  • Financial Analysis

  • Digital Marketing

  • Ethics and Corporate sustainability

 

4th SEMESTER
  • Mandarin

  • Human resources Management

  • Cross-Cultural Management

  • E-commerce

  • Negotiation technics

  • Supply chain Management

 

5th SEMESTER
  • Innovation management

  • Project management

  • International Finance

  • Social Media Marketing

  • International Sales

  • International Purchasing

  • Cross-cultural management

  • Business Ethics

 

6th SEMESTER
  • Entrepreneurship and innovation

  • Project management

  • Taxation law

  • Web Marketing

  • International trade

  • International Purchasing

 

Testimonials from our students

Discover the testimonies of our students on the experience of studying at ESCA Ecole de Management, 1st Business School in Morocco and in French-speaking Africa.

Book a meeting with our coaches and/or download our brochure

If you want to know more about this program, feel free to book a meeting with one of our admissions coaches or download the program's brochure. Take the next step to enhance your career.

Download brochure

Book meeting with our coaches

 

Ready to start your career ?

Apply Now

Our students testimonials

Soufian TAKI

Ayant toujours eu comme ambition d'aller loin dans la fonction RH, le choix d'étudier à l'ESCA était comme une évidence pour moi car elle fait partie des meilleures business schools au Maroc. Après avoir décroché mon master en GRH avec double diplomation de Grenoble EM, j'ai pu évoluer avec aisance dans le marché du travail. Au fil des années j'ai occupé des postes à responsabilités au sein de grands groupes industriels et internationaux. Et aujourd'hui, je suis HR Manager Morocco chez NIPPON EXPRESS, groupe japonais spécialisé en logistique et transport. Je suis fière d’être un membre de la grande famille ESCA.

Human Ressources manager, NIPPON EXPRESS

Abdelmoughit Khiri

Mes années à ESCA EM peuvent se résumer en une seule phrase : "une expérience de transformation", grâce aux multiples opportunités disponibles au sein du campus, j'ai pu être impliqué dans la vie associative où j'ai pu développer non seulement mes compétences professionnelles mais également mes soft skills comme la communication et le travail en équipe, au niveau national et international notamment pour mon cas en Afrique, Europe et en Chine. Je suis passé d'un jeune homme timide mais ambitieux avec du potentiel à un lauréat en Marketing et Communication, Manager Leader dans son entreprise et qui témoigne d'une très belle expérience d'apprentissage et d'amélioration. Aujourd’hui et grâce à la reconnaissance du diplôme de ESCA Ecole de Management, je peux poursuivre mon rêve de terminer mes travaux de recherche dans le cadre d'un doctorat. Merci à tous ceux qui ont été derrière cette expérience unique dans la vie

Lead manager, OBAMOTORS

Rayhane TIQEN

Visant à faire de nous des managers de haut niveau, ESCA EM s'est dotée d'un programme alliant théorie et pratique. Nous avions eu une bonne combinaison entre professeurs académiciens et praticiens du monde professionnel qui occupaient des postes de responsabilité. Cet équilibre de profils dans le corps professoral nous permettait d'avoir une excellente ouverture sur le monde de l'entreprise tout en acquérant des bases théoriques solides. Les cours, les stages ainsi que la qualité et la pédagogie du corps professoral ont permis de nous faire aimer un métier, beaucoup plus qu'un diplôme, tout en cultivant en nous l’ambition et le désir d'évoluer constamment pour mieux faire. Les compétences techniques, communicationnelles et managériales acquises durant ma formation m'ont permis de mieux mener mes obligations professionnelles actuelles avec beaucoup de sérénité. Mon parcours à ESCA EM représente sans aucun doute la période la plus productive et épanouissante de ma vie.

Consultante Audit junior, Deloitte Nearshore

Joana Schierling

My experience in Morocco has been a truly impressive one. Getting to know this diverse country and being inspired by its fascinating people will have a lasting influence on my personal and professional future. Studying at ESCA has indeed enriched and diversified my education. Learning about a new culture always helps you to understand not only this new culture but also your own one. All in all, I honestly recommend to come and experience the hospitality of the Moroccan people and especially the Welcome-team at ESCA.

4th IB year Augsburg- Allemagne

Jordan T.Lee

I enjoyed my time at ESCA, it was a great place to learn about another culture and become a more well-rounded person. The people here are great and will make sure your experience in Morocco is unforgettable. I chose morocco because i wanted to experience a very different culture and still be in close proximity to Europe.

Brock University (CANADA)

Michael COOPER RIDER

Mon choix s’est fixé sur ESCA Ecole de Management, d’une part, j’ai été motivé par la localisation de l’école étant basée à Casablanca. Et d’autre part, j’ai été impressionné par le programme de formation qui est similaire à celui de ma faculté au Canada. Le Maroc est impressionnant, j’ai pu visiter plusieurs endroits époustouflants, presque chaque week end, nous faisions des sorties avec les amis de la classe. Ainsi, j’ai pu visiter Marrakech, Tanger, Fès…J’ai surfé à Taghazout, à Dakhla. Enfin, j’ai constaté que les marocains sont les plus hospitaliers dans le monde.

UVIC- University of Victoria (Canada)

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More information about IBA Program on our blog!

Accréditations & Classement Institutionnel

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