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ESCA's International Business Master’s: Bridging Cultures and Markets

ESCA's International Business Master’s: Bridging Cultures and Markets

The International Business Masters program is designed for future managers who wish to pursue a career in international business management. 

Thanks to the International Business program, students are equipped with the tools and skills necessary to address the issues faced by businesses and firms engaging in international business activities. 

This training allows students to immerse themselves in the international dimensions of management in theory and practice through the discovery of the concrete realities of companies that have chosen to establish themselves in an international context. 

Thus, the International Business program seeks to forge potential profiles of Managers and Consultants ready to broaden their horizons beyond borders. 

What is the program of a master's degree in international business? 

During the two years of the master's degree in international business, you will take courses to improve your skills in managing a company and a team with an international dimension. You will study different aspects and will have the opportunity, in certain schools, to choose your specialization. You will find courses around finance, management, law, business, etc. These courses will be supplemented by internships and workshops: business game, career workshop, etc. 

Part of the training can be carried out in a foreign country, in a partner school of the original institution. International mobility is also generally planned for an internship. 

Through this Program, ESCA Ecole de Management offers you the opportunity to acquire and develop international experience through multiple exchange and double degree opportunities with our renowned partners around the world.

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You can choose your destination in one of the 135 Business Schools internationally located in more than 50 countries. 

By pursuing the International Business Master’s Degree, you will know how to: 

  • Establish a business abroad 
  • Create and implement international business strategies 
  • Integrate geopolitical factors 
  • Manage business on an international sales cycle 
  • Manage intercultural sales teams 
  • Conduct international negotiations with the best 2.0 methods/tools 

Why consider international business? 

Trade between countries has existed for centuries, but globalization has accelerated its growth. Today, the flow of commercial services, goods or capital represents a huge market, thanks to the liberalization of international markets, the reduction of transport costs and the digitalization of the global economy. Imports and exports are constantly increasing, and the need for qualified professionals has never been greater. 

Companies that work internationally are constantly looking for young graduates from leading business schools. Students whose professional project is oriented towards a career in international trade will be spoiled for choice, while benefiting from significant advantages: 

  • Excellent professional integration. 
  • Frequent trips financed by the company. 
  • Discovery of different cultures. 
  • High remuneration. 
  • Rapid career development. 

A Master’s degree with many Benefits ! 

1.Acquire an international perspective

Improve and apply your knowledge of the major challenges of globalization and be prepared to respond to them responsibly while considering their complexity, stakeholder demands, and geopolitical and geostrategic realities. 

2. Develop key management skills

Training in international business means developing essential management skills, such as: 

  • International trade 
  • Economics, finance and accounting 
  • International business 
  • Business management policies and strategies 
  • International business strategy and entrepreneurship 
  • Development of managerial skills

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3.Strengthen your employability

International management is a generalist degree that allows you to acquire a series of skills sought after by employers. Graduates of this program can look forward to a wide range of employment opportunities such as business analyst, export area manager, foreign subsidiary manager, business developer, consultant or international buyer. 

4.Develop your business knowledge

Management concepts and techniques, business management policies, managing people in an international environment and finance issues are some examples of what you will learn during a Master’s in international business. 

This basic knowledge is essential for managing any business, and you will develop your skills through modules in key areas. 

International Business Master’s Course at ESCA Ecole de Management 

The Master MIB (Master in International Business) is a 4-semester program taught entirely in English that provides students with the skills needed to succeed in the field of international business. 

ESCA draws a solid knowledge of business culture and practices to provide students with the fundamental skills needed to manage responsible businesses in an international context. 

(double diplomation) 

This program provides new and different perspectives that will enrich your knowledge, and practical applications that will consolidate your learning. All this will take place in a varied and challenging environment where the different experiences of the students will offer you the opportunity to improve your intercultural skills.

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1st  year – 1st semester (courses taught in English) 

  • Mandarin 
  • Español de los negocios 
  • Leadership 
  • Innovation Management 
  • Problem solving Methods 
  • International trade 
  • International purchasing 
  • Global markets analysis 
  • Cross-cultural management 
  • International human ressources 
  • International Negotiation 

1st  year – 2nd semester (courses taught in English) 

  • Mandarin 
  • Spanish for fine species 
  • Quantitative and qualitative methods 
  • Geopolitics 
  • Information system management 
  • Complexity Management 
  • International taxation law 
  • International finance 
  • Budgeting and performance reports 
  • International sales 
  • International marketing 

2nd year – 1st semester (courses taught in English) 

  • International contracts 
  • Doing Business 
  • Case study in International 
  • Global business strategy 
  • New Global Business Models 
  • Digital Marketing 
  • International project management 
  • International risk management 
  • International Supply Chain 

2nd year – 2nd semester 

  • Professional Thesis

What skills and qualities do you need to work internationally? 

Working in international trade requires specific know-how and interpersonal skills. As with all trades, leadership and a keen sense of commercial negotiation are essential prerequisites. 

But to work in foreign markets, candidates must also master several modern languages, including English as a priority. 

In addition, it is also essential to have a good knowledge of other cultures in order to communicate effectively with your foreign contacts. 

To conclude, working abroad offers great advantages and job opportunities, and there are also many specializations. International marketing, banking and finance, supply chain management, etc., many career paths can allow you to find the job of your dreams internationally!

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What to do after a master's degree in international business? 

With a master's degree in hand, it is possible to work in many fields, in Morocco and abroad, and to hold a position of responsibility. It is rare to continue studies after a master's degree, given that this training aims to make you operational quickly. However, it is possible to continue your studies after a master's degree in international business, with international diplomas such as MBA or an Executive Master. 

Here is a non-exhaustive list of possible career outcomes after a master's degree in international business : 

  • International Buyer 
  • International Market Manager 
  • International Finance Consultant 
  • International Strategy Consultant 
  • Export Manager 
  • Marketing Manager for Foreign Subsidiaries 
  • International Development Director 
  • Foreign Subsidiary Director 

Is ESCA the best choice for this Master’s degree? 

ESCA Ecole de Management is considered an undeniable reference in higher education in management in Morocco. It was the first independent Business School recognized by the Moroccan state, and the first school in Morocco and Francophone Africa to receive the AACSB accreditation which is the most important accreditation organization for Business and Management Schools worldwide, with fewer than 6% of Business Schools worldwide holding this recognition.  

For the 12th consecutive time, ESCA Ecole de Management was ranked 1st in Morocco and Francophone Africa and 3rd in Africa, according to the Eduniversal ranking.  

ESCA also ranks at the top of the TOP SCHOOL IN MOROCCO #Private ranking.  

These successes are supported by the inauguration in 2022 of the new campus, embodying the school's vision of excellence and innovation.  

Designed for students, it offers a dynamic and international learning environment in the heart of Casablanca Finance City.  

ESCA Ecole de Management continues its commitment to internationalization and academic excellence, with an extensive network of 135 international partners, more than 5,000 graduates, and receive each year, over 250 international students.  

Renowned for its contributions to research, ESCA's academic work covers various subjects, such as finance, geopolitics, geo-economics, innovation, entrepreneurship, and sustainable development in Africa.

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