ESCA Africa Case Conference 2026

Local Voices : African Case Studies in Global Business Eductaion

Plan Your Trip 

Participants from across Africa, Europe, and beyond are invited to discover Casablanca, Morocco’s vibrant economic capital. A dynamic city at the crossroads of tradition and modernity, Casablanca offers a unique blend of business energy, cultural richness, and coastal charm.

From the iconic Hassan II Mosque, overlooking the Atlantic Ocean, to the lively neighborhoods of Maarif and Anfa, the city provides a wide range of experiences. Visitors can enjoy seaside walks along the Corniche, explore art deco architecture in the city center, or discover Morocco’s renowned cuisine in its many restaurants and cafés.

For those wishing to explore beyond the city, Casablanca is well connected to key destinations such as Rabat, the administrative capital (1 hour away), or Marrakech (2.5 hours by train), offering additional cultural and historical experiences.

Located in the heart of Casablanca, ESCA Ecole de Management provides easy access to the city’s main attractions, business districts, and hospitality services.

Accommodation

We are delighted to welcome you to Casablanca for the ESCA Africa Case Conference 2026.

To ensure a comfortable and enjoyable stay, we have selected a range of hotels conveniently located near the ESCA campus. We encourage participants to book early and take advantage of preferential rates where available.

Security

Casablanca is a major international city with a welcoming and professional environment. As in any large city, basic precautions are recommended. The ESCA campus ensures a secure environment for all participants, with controlled access and on-site support.

Places to Eat

Casablanca is well known for its diverse culinary scene. Around ESCA and nearby districts, you will find a wide selection of Moroccan and international cuisine, ranging from casual cafés to fine dining.

Whether you are looking for a quick lunch or a refined dinner, Casablanca offers options for all tastes and budgets.

Transportation

Casablanca is easily accessible via Mohammed V International Airport (CMN), located approximately 40 minutes from the city center.

• · Taxi: readily available at the airport and across the city

• · Train (ONCF): direct connection from the airport to Casa Voyageurs station

• · Tramway: convenient for moving within the city

• · Ride-hailing apps: available and widely used

ESCA Ecole de Management is well known locally, and taxi drivers can easily take you there.

Getting Around

Participants can use taxis or ride-hailing services for daily commuting. Traffic can be busy during peak hours, so allowing extra time is recommended.

Parking Information

Parking is available near the ESCA campus and in surrounding streets. Private parking facilities are also available in nearby areas.

We look forward to welcoming you to Casablanca and to the ESCA Africa Case Conference.